At 77zx, your privacy is treated with the same level of care we apply to the security of your funds. This Privacy Policy explains in plain, honest terms what personal data we collect, why we collect it, how we use and protect it, and what rights you hold over your information as a registered 77zx player in Pakistan.
This Privacy Policy applies to all personal data collected, processed, and stored by 77zx in connection with the operation of the 77zx online gaming platform accessible at 77zx.app. It covers all services offered through the platform, including casino games, sports betting markets, live dealer tables, promotional programmes, payment processing, and customer support interactions.
77zx is committed to handling personal data responsibly, transparently, and in accordance with internationally recognised data protection principles. We recognise that Pakistani players entrust us with sensitive personal and financial information, and we take that responsibility seriously. This policy is written in plain language so that you can understand, without ambiguity, exactly how your data is handled from the moment you visit the 77zx platform.
This Privacy Policy should be read together with the 77zx Terms & Conditions. In the event of a conflict between this Privacy Policy and the Terms & Conditions on a data protection matter, this Privacy Policy will prevail.
By registering an account or continuing to use the 77zx platform after this policy has been published, you confirm that you have read and understood this Privacy Policy and consent to the processing of your personal data as described herein.
For the purposes of applicable data protection law, 77zx acts as the data controller in respect of personal data collected through the 77zx platform. As data controller, 77zx determines the purposes for which personal data is processed and the means by which that processing is carried out.
If you have any questions regarding how 77zx processes your personal data, or if you wish to exercise any of your data subject rights as described in Section 10 of this policy, you may contact the 77zx Data Privacy team using the contact details provided in Section 15.
77zx collects personal data across several categories depending on how you interact with the platform. The categories of personal data we may collect and hold are set out below.
| Data Type | Examples | When Collected |
|---|---|---|
| Full legal name | As shown on CNIC or passport | Registration & KYC |
| Date of birth | Used to verify 21+ age requirement | Registration & KYC |
| Residential address | Street, city (Karachi, Lahore, Islamabad etc.), province, postcode | Registration & KYC |
| Email address | Used for account communications and support | Registration |
| Mobile number | Pakistani mobile number (e.g., 03xx-xxxxxxx) | Registration & 2FA |
| Government ID | CNIC number, passport number | KYC verification |
We collect financial data necessary to process deposits and withdrawals via supported Pakistani payment methods including JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast, and 1LINK. This includes your PKR wallet identifiers, bank account details where provided, and transaction records. We do not store full card numbers or mobile wallet PINs — these are handled exclusively by our certified payment processors.
When you access the 77zx platform, our systems automatically collect technical data including your IP address, browser type and version, operating system, device model, screen resolution, session timestamps, and referring URL. This data is collected for security monitoring, fraud prevention, and platform optimisation purposes.
We record your activity on the platform, including game history, bet amounts, win/loss records, session duration, bonus interactions, and sports betting activity. This data is used to comply with regulatory requirements, detect problem gambling patterns, resolve disputes, and improve the platform experience for all Pakistani players.
We retain records of all communications between you and the 77zx support team, including live chat transcripts, email correspondence, and any documentation submitted through the support portal. These records are retained for quality assurance, dispute resolution, and regulatory compliance purposes.
Where you interact with the 77zx responsible gaming tools — including deposit limits, cool-off periods, session reminders, or self-exclusion requests — we record those interactions and the settings applied. This data is treated with the highest level of sensitivity and is used exclusively to enforce the protections you have requested.
77zx collects personal data through the following channels:
77zx processes your personal data only where a legitimate legal basis exists. The table below sets out the primary purposes for which we process personal data and the corresponding legal basis for each.
| Processing Purpose | Legal Basis |
|---|---|
| Creating and managing your 77zx account | Performance of contract |
| Processing deposits and withdrawals in PKR | Performance of contract |
| KYC identity and age verification (21+ requirement) | Legal obligation & legitimate interest |
| Anti-money laundering (AML) and fraud screening | Legal obligation & legitimate interest |
| Providing customer support and resolving disputes | Performance of contract & legitimate interest |
| Enforcing responsible gaming tools and self-exclusion | Legal obligation & legitimate interest |
| Sending account-essential transactional communications | Performance of contract |
| Sending promotional communications (where opted in) | Consent |
| Platform security monitoring and fraud prevention | Legitimate interest |
| Platform analytics and product improvement | Legitimate interest |
| Regulatory reporting and licence compliance | Legal obligation |
77zx does not sell, rent, or trade your personal data to any third party for their own marketing purposes. We share personal data only in the limited circumstances described below, and only to the extent strictly necessary for the stated purpose.
We share personal data with third-party service providers who assist in operating the 77zx platform. These providers are contractually bound to process your data only on our instructions and in accordance with this Privacy Policy. Categories of service providers include: payment processors (JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast, 1LINK); KYC and identity verification providers; game software suppliers; cloud hosting and infrastructure providers; customer support platform operators; and fraud detection and cybersecurity services.
77zx may be required by applicable law, court order, or regulatory authority to disclose personal data without prior notice to you. This includes disclosure to financial intelligence units, gaming regulatory authorities, law enforcement agencies, and tax authorities. 77zx will comply with all such lawfully issued disclosure requirements and will notify you where legally permitted to do so.
In the event that 77zx undergoes a merger, acquisition, restructuring, or sale of all or part of its business assets, your personal data may form part of the transferred assets. In such circumstances, the acquiring entity will be bound by obligations no less protective than those set out in this Privacy Policy, and you will be notified of any material change to the data controller identity.
We may disclose personal data where we reasonably believe disclosure is necessary to protect the rights, property, or safety of 77zx, its players, or the public — including for the purposes of fraud prevention, chargeback dispute resolution, and debt recovery.
As an internationally licensed gaming platform, 77zx operates infrastructure and engages service providers located in multiple jurisdictions. Your personal data may therefore be transferred to and processed in countries other than Pakistan. Where such transfers occur, 77zx takes appropriate measures to ensure that your data receives an equivalent level of protection to that which applies in your home jurisdiction.
Appropriate safeguards for international transfers may include: contractual clauses requiring the recipient to maintain data protection standards equivalent to this policy; transfers to jurisdictions with adequacy decisions or recognised data protection frameworks; and in the case of payment processors, reliance on Payment Card Industry Data Security Standard (PCI-DSS) certified infrastructure.
77zx retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable legal, regulatory, or contractual obligations. The general retention periods applied by 77zx are as follows:
| Data Category | Retention Period | Basis |
|---|---|---|
| Account & identity data | Duration of account + 5 years after closure | AML / regulatory obligation |
| KYC documents | Duration of account + 5 years after closure | Legal obligation |
| Transaction & financial records | Duration of account + 7 years after closure | AML / tax / regulatory obligation |
| Gaming history & bet records | Duration of account + 3 years after closure | Regulatory & dispute resolution |
| Support communications | 3 years from date of interaction | Legitimate interest & dispute resolution |
| Marketing consent records | Until consent withdrawn + 1 year | Legal obligation (proof of consent) |
| Responsible gaming interactions | Duration of account + 5 years | Regulatory obligation |
| Technical & device logs | 13 months from collection | Security & fraud monitoring |
Where personal data is no longer required for any active purpose, 77zx will securely delete or anonymise it so that it can no longer be associated with your identity. Anonymised, aggregated data may be retained indefinitely for statistical and analytical purposes.
77zx uses cookies and similar tracking technologies on the platform to ensure core functionality, enhance security, and analyse usage patterns. A cookie is a small text file placed on your device by the 77zx platform when you visit. Cookies do not contain executable code and cannot carry viruses.
You may configure your browser to refuse or delete cookies at any time. Please be aware that disabling strictly necessary cookies will affect your ability to log in and use core platform features. Instructions for managing cookies in common browsers are available in your browser's help documentation. 77zx does not respond to browser-level "Do Not Track" signals at this time, as no universally accepted standard for such signals currently exists.
As a data subject, you hold the following rights in relation to your personal data held by 77zx. To exercise any of these rights, please contact the privacy team using the details in Section 15. 77zx will respond to all verified data subject requests within 30 days of receipt, and will notify you if an extension is required for complex requests.
You have the right to request a copy of all personal data 77zx holds about you, along with information about how it is processed, where it came from, and with whom it has been shared.
If any personal data held by 77zx is inaccurate or incomplete, you have the right to request that it be corrected or supplemented without undue delay.
You may request the deletion of your personal data where it is no longer necessary for the purpose for which it was collected, where you have withdrawn consent, or where the processing was unlawful. This right is subject to overriding legal retention obligations — particularly AML and regulatory requirements which require us to retain certain data for specified periods regardless of an erasure request.
You may request that 77zx restrict the processing of your personal data in certain circumstances — for example, while a rectification request is being assessed, or where you have objected to processing and we are considering that objection.
Where processing is based on your consent or on contract performance and is carried out by automated means, you have the right to receive your personal data in a structured, machine-readable format and to request that it be transmitted directly to another controller where technically feasible.
You have the right to object to processing of your personal data based on legitimate interests, including profiling for fraud detection purposes. Where you object, 77zx will cease processing unless compelling legitimate grounds exist that override your interests or unless processing is necessary for legal claims.
Where processing relies on your consent — such as receiving 77zx promotional offers by email or SMS — you may withdraw that consent at any time by contacting support or updating your account preferences. Withdrawal does not affect the lawfulness of prior processing.
77zx implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, alteration, disclosure, or destruction. These measures include, but are not limited to:
The 77zx platform integrates with third-party game providers, payment processors, and other service providers whose software or services are accessible through the platform. While 77zx carefully selects service providers and requires them to maintain appropriate data protection standards, please be aware of the following:
Game software provided by third-party studios (accessible through the 77zx casino lobby) may be served from the game provider's own infrastructure. Your gameplay interactions with those games may be processed by the game provider under their own privacy policy. 77zx enters into data processing agreements with all game providers to ensure your data is handled in accordance with standards consistent with this policy.
Payment processing for JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast, and 1LINK transactions is handled by those respective providers under their own privacy policies and regulatory frameworks. 77zx shares only the minimum data necessary (such as your wallet identifier and transaction reference) with payment providers to complete your deposit or withdrawal.
Links or references to any third-party services within the 77zx platform do not constitute an endorsement of those services' privacy practices, and 77zx cannot be held responsible for the data handling practices of third-party service providers beyond the contractual obligations imposed on them by 77zx.
77zx applies mandatory age verification as part of the KYC process before granting access to real-money gaming features. Where we identify or reasonably suspect that an account is held by or being accessed by a person under the age of 21, we will immediately suspend access to real-money features, initiate an age verification process, and where underage use is confirmed, permanently close the account and return any deposited funds to the source payment method.
If you are a parent or guardian and believe that a person under 21 in your care has registered an account or submitted personal data to 77zx, please contact us immediately using the details in Section 15. We will take prompt action to identify and close the account and delete the associated personal data, subject to any overriding legal retention obligations.
77zx reserves the right to update or amend this Privacy Policy at any time to reflect changes in applicable law, regulatory requirements, platform services, or data processing practices. Where a material amendment is made, 77zx will notify registered account holders via email to the address on file and will update the effective date at the top of this page.
We encourage you to review this Privacy Policy periodically to stay informed of how 77zx protects your personal data. Your continued use of the 77zx platform after the publication of an updated Privacy Policy constitutes your acknowledgement of and agreement to the revised terms. Where an amendment requires fresh consent for a new category of processing, 77zx will seek that consent proactively before commencing such processing.
If you have any questions, concerns, or requests relating to this Privacy Policy or to the processing of your personal data by 77zx, please contact our Data Privacy team through the following channels:
Privacy Enquiries Email: [email protected]
Live Support Chat: Available 24/7 from within your 77zx account dashboard.
Response Time: Data subject requests acknowledged within 5 business days and substantively resolved within 30 days.
If you are not satisfied with how 77zx has handled a privacy concern or data subject rights request, you have the right to escalate your complaint to the supervisory authority or data protection regulator in the jurisdiction in which 77zx holds its international gaming licence. Details of the relevant supervisory authority are available upon request from the 77zx privacy team.
For concerns specifically related to responsible gaming and player protection tools, please also visit the 77zx Responsible Gaming page, where detailed guidance and self-help resources for Pakistani players are available.
These are the core data protection principles that underpin every decision 77zx makes about your personal information.
Every byte of data exchanged between your device and the 77zx platform is protected by industry-standard TLS encryption. Your personal and financial data is never transmitted in plain text.
77zx does not sell, rent, or trade your personal information to any third party for marketing purposes. Your data is used only to operate and improve your 77zx gaming experience.
Access, rectification, erasure, portability, objection — your data subject rights are real and enforceable. Submit a request to our privacy team and we will respond within 30 days.
We do not keep your data indefinitely. Defined retention periods apply to every category of personal data, with secure deletion once the retention period expires and legal obligations are met.
77zx collects only the personal data that is genuinely necessary to provide the platform services, meet legal obligations, and keep your account secure. We do not collect data speculatively.
In the unlikely event of a personal data breach that risks your rights, 77zx will notify you promptly and take immediate action. Our security team monitors for threats around the clock.
Your personal data is protected, your transactions are encrypted, and your rights are respected every step of the way. Join thousands of Pakistani players who trust 77zx for a safe, fair, and locally relevant online gaming experience.
21+ only | Play responsibly | Licensed international platform | PKR deposits & withdrawals